News and Updates
(click the headers below to expand/collapse items)

Matt Goetze Takes 2nd
Big ups to Matt Goetze for placing 2nd in the Belmar surf comp! Keep the dream alive, son!
Newly Added Team Member

Congrats to Matt Smith for making the team. This young up and coming skater needs looks! Peep him in the Media section and the Team section. Big things happening...

(POSTED ON: 5/8/08

NEWD PICS!!
Check out the new pics in the media section.
New pics are listed under "Nude Pics"
Month of May Shirt For Sale

The shirt for the month of May is up for sale. Items will ship on May 26 2008. Remember these will not be sold again after May 26 2008.
(POSTED ON: 4/29/08)

"Big In Japan!"

DP in talks with a Japanese import company. Hopefully we can put this deal through to make DP a global company. Oh yeah, I added to the "Team," "Media," and "Store" pages.
(POSTED ON: 4/29/08)

Welcome Back Statement

What's up guys? Welcome back to Design Proper. I know you all must have been wondering where the site went...again. Well to be honest I got really frustrated with version 2.0. The site was really bland looking. The shopping cart was never fully integrated into the site and it was always down.

So I've taken things upon myself to build a brand new website from the ground up...No more contracting out to India to have things done. This site may look really weird to you, but I'm digging it. The site looks like a French Banana! Don't you worry, that was the intent. I'm working on another layout too, but I think I'm going to keep this one up until I get bored of it.

I see that the guerilla marketing campaign in PA and NY are going well.  I’ve seen a lot of new traffic on the site and I owe that all to my street team.  I don’t condone nor do I sponsor these people, but they do a pretty good job!  

I have a new idea for t-shirt and hoodie sales.  The problem with selling through this website is I end up with a lot of leftover stock at the end of each month.  Sometimes I buy too many items and they don’t all sell.  So to remedy this I’ve come up with a new idea.

On the 1st of every month I’m going to put a mock-up of one t-shirt/hoodie on the site.  People can place their order and reserve one.  A week before the end of the month I will be processing all the orders and have everything shipped out by the end of each month.  T-shirt/hoodie designs will NOT be reprinted and will NOT be available for sale through the website once the month is over.  If they do well, then I will stock the retail stores with the shirts/hoodies.  However, you are probably going to be paying more considering the mark-up the different stores put on DP items.  The next month will sport a new design.  The idea here is to reduce the amount of overhead that I have which will lead to lower prices for the end consumer.  I took something like 1.5 years of economics…it all seems to work out.  Trust me, this is better for both me and you.  Once DP gets bigger and the retail stores start pumping out serious volume, then I might change the way things work.  But for now, the supply will be perfectly fitting the demand without any surplus.  Warren Buffet and I think it’s a brilliant idea.  Hey, maybe in the future these shirts will be worth big bucks since they will all be LPs!!!

Third time is the charm: v3.0 LAUNCHED
Site Relaunch! This past weekend was a crazy, both in and out of the office. The team has spent the last month revamping the site and here it is. We decided to keep it up as we "move in." Some pages may be blank while you browse. Fear not because we're adding the content as you read. Stay posted for the debut of our new shirt design.
(POSTED ON 4/27/08